Streameye - Blog

7 TRICKS TO CREATING CLICK-WORTHY HTML5 BANNERS

By Streameye | Mon Feb 27 2023

Have you found the secret potion of giving your HTML5 banners the “wow” effect? Well, If you stay around till the end of this article you will be 7 steps closer.

DOES YOUR BUSINESS NEED A CMP RIGHT NOW - A CHECKLIST

By Streameye | Tue Feb 21 2023

This checklist will help you figure out if you need a CMP for your marketing efforts in just 5 minutes.

WHY HTML5 BANNERS ARE SHOWING ANIMATED GIFS THE DOOR

By Streameye | Thu Feb 09 2023

While GIFs may have been a popular choice in the past, now marketers are turning to HTML5 banners due to their superiority when it comes to functionality, interactivity, device compatibility and overall user experience.

THE RISE OF ANIMATED HTML5 BANNERS IN DIGITAL ADVERTISING

By Streameye | Tue Feb 07 2023

Before HTML5 banners hit the scene in 2008, a lot had happened in the world of digital advertising. Let’s dive in!

CMP FEATURES YOU NEED TO UP YOUR MARKETING GAME - A CHEATSHEET

By Streameye | Thu Jan 12 2023

Are you on the lookout for a creative management platform (a CMP) for your marketing efforts? We know it can be challenging to research and compare all available options. With this cheat sheet, it's easy. With its help, you'll come up with a full list of features to provide your CMP providers when requesting their demos.

SPORTS BETTING LEGALIZATION IN THE US

By Streameye | Thu Dec 22 2022

In 2018, the US Supreme Court reversed the sports betting ban, paving the way for individual states to legalize sportsbooks. As of 2022, more than half of the country has already initiated the process of legalizing sports betting.

3 STELLAR AD EXAMPLES FOR SPORTS BETTING

By Streameye | Fri Nov 04 2022

Sports betting ads are a lot more engaging than you might think. In this post, we’ll show you three different types of sports betting ads that are used in today’s market - and how they work!

MAKE YOUR ADS STAND OUT THIS WINTER HOLIDAY SEASON: TIPS AND TRICKS TO GET YOU THERE

By Streameye | Fri Oct 28 2022

We're in the thick of the holiday season, and if you're looking to inspire your company's marketing efforts, we've got you covered.

HOW DO CMPS HELP BRANDS IN 2023?

By Streameye | Tue Oct 04 2022

You all have heard about the creative management tools that can help marketing teams produce tons of banners, animated ads, videos, etc. How does a creative management tool maximize the efficiency in ad creation for successful brands?

CREATIVE MANAGEMENT PLATFORM - WHEN DO YOU NEED ONE?

By Streameye | Fri Sep 30 2022

Marketing experts nowadays have access to endless tools that make their job easier but also much more complicated to do. What is a CMP and when do you need one?

PROGRAMMATIC TRENDS EVERY MARKETER SHOULD FOLLOW IN 2023

By Streameye | Wed Sep 21 2022

Programmatic ads have been around for almost 3 decades now! In this period they have evolved in a number of ways but we have seen no such drastic changes as the ones that have occurred recently.

DISPLAY AD TYPES: THE TERMS YOU NEED TO KNOW TO REDUCE DESIGNER CONFUSION

By Streameye | Mon Sep 19 2022

As much as display advertising has been standardized over the years, there are also a lot of terminologies that are very often misused. What you'll get from this article will make your job easier. And quicker.

TAKEOVER SKINS AND RESPONSIVE BANNERS

By Streameye | Mon Nov 08 2021

What are takeover skins and how they differ from responsive banners? Learn how to employ some more advanced ad formats to draw viewers' attention.

HOW TO MAKE A BANNER

By Streameye | Thu Dec 10 2020

We break down everything you need to know about how to make a banner from choosing a hypothesis to test to the nuts and bolts of creating it.

STREAMEYE NOW OFFERS POWERFUL GOOGLE STUDIO INTEGRATION

By Streameye | Tue Oct 20 2020

Learn why StreamEye's new Google Studio integration can improve the way you create and manage banner ad campaigns.

HOW TO ADD VIDEO TO HTML5 ADS

By Streameye | Sun Oct 11 2020

Learn everything you need to know about in-banner HTML5 video ads, from how to create them to what techniques will get you the best results.

WHICH FUNCTIONALITY APPLIES TO RICH MEDIA HTML5 ADS?

By Streameye | Thu Sep 17 2020

There's good reasons why HTML5 ads are quickly becoming standards for banner ads, see what HTML5 ads can do and how you can use them for better results.

STREAMEYE BRINGS THE POWER OF VIDEO ADS TO YOU

By Streameye | Fri Jul 10 2020

Did you know that video banner ads perform up to 700% better than static ones? Discover how StreamEye will help you improve online advertising results.

HOW TO CHOOSE THE BEST BANNER SOFTWARE

By Streameye | Thu Jul 02 2020

When choosing the best banner software to supercharge your digital marketing and provide the highest ROI, you need to consider these five major elements.

3 KEYS TO SUCCESSFUL MARKETING AND DESIGN COLLABORATION

By Streameye | Thu Jun 25 2020

Better marketing and design collaboration means better results from both teams. Here’s what you need to do to help your teams perform

WHY ARE YOUR MARKETING AND CREATIVE TEAMS DOING REDUNDANT WORK?

By Streameye | Wed Jun 17 2020

Redundant work assigned to teams may actually harm your employees' morale and hurt productivity. Learn how to identify it - and fix the issues quickly.